6.30.2006

Clever marketing ploy-don't fall for it

Speaking of places looking to separate you from your money, here's one in the UK.

My favorite is "fictional novel" but a close second is "for free" followed by the buried deep on the third page info that they want you to give them ten pounds (it's the bottom paragraph on the 'tell me more' page).

It's a very clever ploy cause we all know everyone will assume that paying the ten pounds gives you a better shot at "winning" (Publishers Clearinghouse Sweepstakes biz model) but they save themselves from false advertising by saying 'you don't have to pay to play'. Yea. Sure. Right. And Killer Yapp is a Buddhist.



(thanks to D for the link)

16 comments:

Daphne Major said...

KY is a Buddhist!!!???

Anyway - I'm wondering if the Dalai Yapp has ever had an encounter with a Golden Doodle? I just discovered one yesterday...I'm told they're bred specifically to have the 'intelligence of a Golden Retriever and the hair quality of a Poodle'.

Does His Holiness take offense to this? Or find the combination exotic and strangely exciting?

Waylander said...

They have a positive comment on one page from Simon Trewin who is a very succesful and respectable agent over here.

Simon Haynes said...

A golden doodle sounds like something men do in pure white snow.

theinadvertentauthor said...

Killer Yapp is not a Buddhist?

Anonymous said...

Lifted from "Motherless Brooklyn" -suggested reading from Miss Snark: What did the buddhist say to the hot dog vendor?

Make me one with everything.

I thoroughly enjoyed that book but every time I hear or see the word "buddhist" I have to tell that joke. -JTC

Meg said...

This doesn't seem half as bad as other scams that MS has talked about, though I already have a crit goup for free, and so there's no way I would pay ten pounds. Also, I would think having something like that out that's for publishers to "see" would turn away prospective buyers and business partners.

Anonymous said...

I hate it when some sites/people say it's for free when it isn't. Usually they advertise with "X for free" on their Google result or in a banner, but when you get to their page, it's only a highly restricted demo that's free.

They should stop these scams. I for one am not falling for this crap anymore.

Anonymous said...

I thought it was Labradoodle???

BiBi Cambridge said...

It's things like this that make me so proud to be British!

Bibix

Motherless Brooklyn was a cracking novel. Anyone read Fortress of Solitude?

dissenting voice said...

I don't see how this is a scam. 10 pounds to see what other writers think of your work? That's hardly exhorbitant. This is no get-rich-quick scheme, they're obviously just trying to pay for their server space.

LibraryThing is free for the first 200 books, $10 a year if you want more. Does that make it a scam? They're providing a useful service -- people are entitled to cover their own costs.

I actually think it sounds like a great idea -- I wish I'd thought of it. What remains to be seen is if this system actually causes the cream to rise to the top. I'm not sure that unpublished writers are the best judges of talent, but it could work.

BuffySquirrel said...

Bait and switch (it's all free until suddenly it isn't) is often a sign of a scam.

Whether or not the site is just covering its costs I couldn't pretend to say, but I do know that it's charging users for access to critiques that other users have provided for free. There's only two ways to get something out of the site in return for the work you put in--rise to the top and get the chance to submit to a publisher (and there can be only one who'll do that) or pay up to see what other hopefuls have said about your work. Reminds me of the lottery.

Kristen King said...

fictional novel (noun) - a prose narrative of fictional characters and/or events that does not exist.

Miss Snark said...

fictional novel?

Reptilian lizard
fiery flame
curmudgeonly Miss Snark

New York, New York


word verification: wtfwtf

Simon Haynes said...

It's a bit like websites asking for donations from visitors to survive. To my mind, if they're busy sites they can put some google ads up to generate funds, and if they're not busy sites perhaps they don't need to survive. (And the costs will be tiny anyway.)
If the site owner wants to earn a living from it, they should come out and say so.

Bernita said...

Reminds me of B...B...what was that guy's name?

BuffySquirrel said...

You mean Booknerguy?

(word verification: ujazfu!)