Another Simon & Schuster division, Simon Spotlight Entertainment, had disappointing results when they published the winner of Good Morning America's heavily-promoted "Story of My Life" memoir contest. But Touchstone Fireside publisher Mark Gompertz says he isn't concerned by that experience: "This is an entirely different contest that comes out of a very different and devoted community of people on the web."
Has Mr. Gompertz lost his mind?
WHAT devoted community??
This prize was dreamed up by some guy in a penthouse with a very odd idea of how publishing works. He corralled some well known names to push his pet project along.
This isn't a devoted community by any kind of definition.
If you want to see a devoted community in publishing, you have to start looking at places like Making Light or Neil Gaiman's readers, or dare I be so immodest, the people who honor this blog with their time and attention.